Bridging sustainable business model innovation and user-driven innovation: A process for sustainable value proposition design
作者： B. Baldassarre , G. Calabretta , N.M.P. Bocken , T. Jaskiewicz
DOI: 10.1016/J.JCLEPRO.2017.01.081
关键词:
摘要: … combining principles from both sustainable business model innovation and user-driven innovation to develop more successful, radical and user-centred sustainable value propositions. …
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