Transmedia intertextualities in educational media resources: The case of BBC Schools in the United Kingdom

摘要: The results presented are part of a wider enquiry into how educational television and the Internet converging in an era which boundaries between different media disappearing. case selected to explore convergence is BBC Schools United Kingdom, includes radio, television, web contents. project as whole included three phases related convergent resources: their production, products themselves, uses classroom. This article refers products, focusing on transmedia intertextuality mechanism convergence.