作者: Hans-Georg Gemünden , Thomas Ritter
DOI: 10.1007/978-3-322-82441-7_4
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摘要: There is a rapidly growing body of theoretical and empirical literature showing that technology-oriented relationships increase firm’s product process innovation success1. Firms which develop products processes in close cooperation with external partners2 show significantly higher success. Hereby it often argued the environment company not faceless one exchange between companies an interaction process. But what happens if changing radically so new appears to be faceless?