作者: Zoya Kotelnikova
DOI: 10.2139/SSRN.2476856
关键词:
摘要: The majority of Russians believe that counterfeit alcohol may cause death. Nevertheless, is a common target counterfeiting in contemporary Russia as are branded clothes, accessories and audio products. This paper aims to reveal whether consumers distinctive terms structure culture. It investigates the prevalence purchasing consumption; attitudes beliefs about alcohol; predictors consumption. research based on Longitudinal Monitoring Survey (RLMS-HSE), an annual nationwide panel survey designed monitor health economic welfare households individuals Russian Federation. findings demonstrate cultural structural factors contribute lot consumption alcohol. Counterfeit associated with hazardous drinkers homemade who tend ignore trademarks taste alcoholic beverages. Blur characteristic vodka-lovers inclined be price sensitive brands. Social networks play significant role highly likely represent lower classes.