Making and exchanging a second-hand oil field, considered in an industrial marketing setting

摘要: Marketing researchers have begun exploring actor network theory as a way of understanding how marketers and marketing concepts contribute to the shaping developing markets. This paper strikes out in new direction by considering development market an industrial setting, namely for mature or second-hand oil gas fields, especially UK, since mid-1990s. The is thin has no standard mode exchange. Buyers sellers develop valuations only part because fields are objects markets, also representing them situated networks production. Hence, different versions persist throughout episode suggests that settings, concerns production taken into account order support something like exchange, rather than spilling over becoming potential sources later surprise upset otherwise well-ordered exchanges.