Alcohol-related motivational tendencies in hazardous drinkers: assessing implicit response tendencies using the modified-IAT

摘要: This study examined the utility of an implicit measure cognitive associations, Implicit Association Test (IAT; Greenwald, McGhee, & Schwartz, 1998), to assess alcohol-related approach dispositions. Forty-seven hazardous drinkers completed a modified IAT procedure that assessed relation between alcohol and behavioral categories (i.e., avoid). Participants series individual difference measures before cue exposure task in which they anticipated consumption. Results indicate is associated with binge drinking episodes, perceived difficulty controlling use, appetitive responses cues. Findings are discussed terms potential value this memory associations among those whose use puts them at risk for harm.