Roles of self-monitoring, fashion involvement and technology readiness in an individual’s propensity to use mobile shopping
作者： Hakan Celik , Ridvan Kocaman , None
DOI: 10.1108/JSIT-01-2017-0008
关键词:
摘要: Purpose This paper aims to investigate the relationships between self-monitoring, fashion involvement and technology readiness in the mobile shopping context. Although mobile …
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