INFLUENCE OF STORE ATTRIBUTES ON SHOPPING INTENTIONS IN FACTORY OUTLET MALLS

作者: Wan Halim , Linda K. Good , Wan Zawiyah

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摘要: This paper examines the effects of eight types consumer decision-making styles and shopping behaviour on future intentions at factory outlet malls. Results indicate that six out are positively related to intentions. Conclusions drawn from current study’s findings their implications for discussed.

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