作者: U. Gretzel
DOI: 10.1007/978-3-7091-6291-0_46
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摘要: Successful technology adoption requires are configuration of organizational structures and mind-sets. Tourism organizations with a high capacity to change more likely benefit from the opportunities offered by new information technologies because their ability immediately integrate IT into fabric. This paper analyzes factors that supposedly determine this adapt technological innovations highly volatile environments. In addition, proposes theoretical model illustrates relationships among is intended serve as basis for future empirical studies in field.