Tutorial: Business Intelligence – Past, Present, and Future

作者: Hugh J. Watson

DOI: 10.17705/1CAIS.02539

关键词:

摘要: … transformation where BI is used to fundamentally change how a company competes in the marketplace. BI supports a new business model and enables the business strategy. Because …

参考文章(10)
Rockart Jf, Chief executives define their own data needs. Harvard Business Review. ,vol. 57, pp. 81- 93 ,(1979)
Hugh J. Watson, Rex Kelly Rainer, George Houdeshel, Building Executive Information Systems and Other Decision Support Applications ,(1996)
Eric D. Carlson, Ralph H. Sprague, Building Effective Decision Support Systems ,(1982)
Claudia Imhoff, Ryan Sousa, William H. Inmon, Corporate Information Factory ,(1998)
Hugh J. Watson, Linda Volonino, Customer relationship management at Harrah's entertainment Decision making support systems. pp. 157- 172 ,(2002) , 10.4018/978-1-59140-045-5.CH010
William H. Inmon, Building the data warehouse ,(1992)
Jr. Ralph H. Sprague, A framework for the development of decision support systems decision support systems. pp. 3- 28 ,(1993)
Thomas H Davenport, Competing on analytics. Harvard Business Review. ,vol. 84, pp. 98- 134 ,(2006)
Dursun Delen, Ramesh Sharda, Jay E. Aronson, Efraim Turban, David King, Business Intelligence ,(2007)