Pengaruh kepuasan mahasiswa terhadap loyalitas: Studi pada Fakultas Ekonomi dan Bisnis (FEB) Universitas Brawijaya (UB)

作者: Ainun Nikmah

DOI: 10.21776/UB.JIAP.2015.001.02.8

关键词:

摘要: This study examines the link between students satisfaction and thei commitment at Faculty of Economic Business Brawijaya University.  applied an explanatory research using 360 as respondent. The results show certainty, empathy, reliability, responsiveness, tangible simultaneously relate to students’ commitment. Certainty, also assosiated with recommendation. related commitments recommendations. Certainty is most important variable explaining recommendations

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