作者: Norat Roig-Tierno , Cristina Blasco-Carreras , Alicia Mas-Tur , Belén Ribeiro-Navarrete , None
DOI: 10.1007/978-3-319-18341-1_10
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摘要: This chapter presents crowdsourcing as a novel way of overcoming barriers facing women entrepreneurs, offering alternatives to conventional solutions. The study analyzes three entrepreneurship: access financing, specific management knowledge, and information communication technologies (ICTs). For each barrier, different form is proposed: crowdfunding, crowd wisdom, crowdfunded media, respectively. Using these tools, entrepreneurs can overcome major difficulties when starting businesses.