Social norms and behavioral regulation in asynchronous communication: the shift of attention during speed communication

摘要: Speed communication analysis (Wicklund & Vandekerckhove, 2000) suggests that the interplay between communicative velocity and sensorial bandwidth is fundamental to predict psychological consequences in mediated communication. In line with this viewpoint, Bertacco Deponte (2005) found students using e-mail (speedy media) were more concise less inclined take recipient's perspective than who communicated by postal letter (slow media). Drawing on speed analysis, two experiments conducted examine (a) presence of social norms (b) behavioral regulation versus Experiment 1, anticipated either an or a interaction fictitious confederate. Results supported existence for because simple anticipation resulted shortfall taking. 2, typing unexpectedly interrupted. Findings attentional model interactions based analysis: Students wrote likely remember interruption sensitive external stimuli students. Research limits as well scope future research are discussed conclusions.