Persuasive Communication: Marketing Health Promotion
作者： Carol Stubblefield
DOI: 10.1016/S0029-6554(97)90024-5
关键词:
摘要: … The message-learning approach uses persuasive communication to encourage people to … direct patient education and helps health educators promote change in the health behavior …
elsevier.com
sci-hub.se 参考文章(24)
Jeanette Lancaster, Wade Lancaster, Concepts for Advanced Nursing Practice: The Nurse As a Change Agent. ,(1981)
Ronald E. Rice, Charles K. Atkin, Public Communication Campaigns ,(2012)
John T. Cacioppo, Richard E. Petty, Attitudes and Persuasion: Classic and Contemporary Approaches ,(1981)
Mark Sherer, Ronald W Rogers, The role of vivid information in fear appeals and attitude change Journal of Research in Personality. ,vol. 18, pp. 321- 334 ,(1984) , 10.1016/0092-6566(84)90016-3
Diane Lauver, Mary Rubin, Message framing, dispositional optimism, and follow-up for abnormal Papanicolaou tests. Research in Nursing & Health. ,vol. 13, pp. 199- 207 ,(1990) , 10.1002/NUR.4770130309
Sjef Siero, Gerjo Kok, Jean Pruyn, Effects of public education about breast cancer and breast self-examination Social Science & Medicine. ,vol. 18, pp. 881- 888 ,(1984) , 10.1016/0277-9536(84)90157-6
Eileen Berlin Ray, George B. Ray, The Relationship of Paralinguistic Cues to Impression Formation and the recall of Medical Messages Health Communication. ,vol. 2, pp. 47- 57 ,(1990) , 10.1207/S15327027HC0201_4
RC Lefebvre, JA Flora, Social Marketing and Public Health Intervention Health Education & Behavior. ,vol. 15, pp. 299- 315 ,(1988) , 10.1177/109019818801500305
Karen S. Rook, Effects of Case History versus Abstract Information on Health Attitudes and Behaviors1 Journal of Applied Social Psychology. ,vol. 17, pp. 533- 553 ,(1987) , 10.1111/J.1559-1816.1987.TB00329.X
Beth E. Meyerowitz, Shelly Chaiken, The effect of message framing on breast self-examination attitudes, intentions, and behavior. Journal of Personality and Social Psychology. ,vol. 52, pp. 500- 510 ,(1987) , 10.1037//0022-3514.52.3.500