The effects of reality-based television programming on diet and exercise motivation and self-efficacy in young adults.
作者： Robin L. Nabi , Jenna Thomas
DOI: 10.1080/10410236.2012.711510
关键词:
摘要: Grounded in social cognitive theory, this research examines the effects of reality entertainment programming and embedded commercials on viewers' perceived motivations efficacy to exercise consume a healthy diet as well food preference. In 3 (program type) × 2 (advertisement type) study design, 253 female undergraduates were randomly assigned watch an episode health-oriented program, non-heath-oriented or health-themed sitcom which for either unhealthy foods embedded. Results indicated that realism program generated greater confidence eat more healthily exercise, motivation exercise. Additionally, viewing differentially affected but only when type advertisement (high vs. low calorie ads) was taken into consideration. Finally, women who watched like...
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