Business model : strategic logic of disruptive innovation

作者: Arash Najmaei

DOI: 10.4018/978-1-4666-1619-6.CH005

关键词:

摘要: Today’s world of business is increasingly witnessing exemplary firms which introduce new models, exploit markets and disrupt established in order to create a unique competitive position. Although the theoretical conceptual posture this phenomenon well grounded explained extant literature on disruptive innovation, little known about strategic logic phenomenon. In other words, managerial paradigm or cognitive mental model that underlies orchestration micro- macro-organizational mechanisms move, such as market technological knowledge, have surprisingly received attention. sense, an analytical review suggests technology can be presented through lens (BM) its innovation. Accordingly, it argued represents underlines activities acquisition insights, opportunities requisite actions required for transforming idea into movement. This view offers insights study It addresses (i.e. model) underpinnings disruptiveness, instead market, economical dimensions. Business innovation (BMI) change core value creation capture. value-revolutionizing framework explicitly delineates processes strategy. Thus, essentially strategizing craft (technology). Given view, chapter conceptually explicates contour shows how BMI effectuates by presenting four propositions. Finally implications are illuminated furthering practice enhancing future research growing field inquiry.

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