Method and apparatus for generating customized marketing messages at the customer level based on biometric data

作者: Robert Lee Angell , James R. Kraemer

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摘要: A computer implemented method, apparatus, and usable program code for customizing digital media marketing messages using biometric data. In one embodiment, data is received from a set of devices associated with retail facility to form the The given customer. processed dynamic analyzed model identify personalized message criteria customized generated criteria.

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