Linking research institute with post offices for dissemination of agricultural technologies: an action research

摘要: Action research on establishing linkages with post office in dissemination of agricultural technology was conducted. In the first phase study, offices and their personnel (n=50) at district, block villages levels district Sitapur Uttar Pradesh were contacted to explore linkage possibility. The trend analysis works showed that during last 10 years (since popularization mobile phone), there sharp decline (about 50%) mail delivery ordinary post. Similarly, sale postal stamp revenue had declined same extent. However, collaborative activities tie-up other agencies like bank, investment agency, insurance departments, etc increased (15–20%) considerably which opportunity for linkage. major possible as felt by quality seed related package practices IARI. Based findings phase, up rabi 2011–12, 1014 farmers under seven two blocks namely Sidhauli Kasmanda covering 30 reached through this approach. crops included programme are wheat, paddy, pigeonpea, bajra, mustard, bottle gourd, pumpkin okra. It observed more than 90% received above sent within 4–6 days despatch from With a particular case total 780 kg IARI wheat varieties (HD 2733 HD 2824) study area 2009–10. Survey conducted identified (n=200) analyse feedback regarding seeds, sending mechanism issues. performance crop variety found superior compared prevailing popular varieties. Farmers well village approach very effective successful means making improved technologies available rural areas relatively lesser time cost. economic viability low volume-high value high volume crops. Capacity building done enhance level knowledge; cost sharing further helped improve sustainability dimension findings, empirical model emanated.