Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence:
DOI: 10.2307/1251446
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摘要: … recognized, and because it has clear managerial implications, it was retained in this review. … are constructed to capture the benefits, a tradeoff procedure is used to determine the impor…
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sci-hub.se 参考文章(80)
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