Computer program product and method for refining an estimate of internet traffic

作者: Donald L. McLagan , Lauren S. Moores , Carl G. Query , David Cancel

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摘要: Clickstream data collected from a panel of internet users is used to generate and present activity metrics. Data community may be augmented by clickstream store content, third party search results, other sources form estimates activity, such as traffic, that structured analyzed produce metrics nearly any web site or domain. The estimate the panel's Internet refined applying domain-specific bias adjustment estimate. Applying include weight subset connotes specific domain users.