Dr. Anjala S. Krishen
机构: Mel Larson Endowed Chair of Marketing; Professor & Dept. Chair, Marketing & International Business
主页: unlv.edu
每年引用次数
引用次数
引用: 6,265
H-指数: 35
I10-指数 : 81
出版物: 156
Interpretation of public feedback to transportation policy: a qualitative perspective
Robyn L. Raschke , Anjala S. Krishen , Alauddin Khan , Michael Mejza
Transportation Journal 53 ( 1) 26 -43
8
2014
Exploring social motivations for brand loyalty: Conformity versus escapism
Lauren I. Labrecque , Anjala S. Krishen , Stephan Grzeskowiak
Research Papers in Economics
79
2011
Body Image Dissatisfaction and Self-Esteem: A Consumer-Centric Exploration and a Proposed Research Agenda
Anjala S. Krishen , Dominique Worthen
The Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior 24 90
5
2011
Mommy blogs and online communities : Emotions and Cognitions of Working Mothers
Anjala S. Krishen , Nancy Ridgway , Angeline Close Scheinbaum , Amanda Mabry-Flynn
Routledge ( 1) 225 -241
2
2017
Interdisciplinary research as methodologically and substantively creative
Anjala S. Krishen , Maria Petrescu
Journal of Marketing Analytics 9 ( 1) 1 -2
2021
Marketing and Humanity: An Introduction
Anjala S. Krishen , Orie Berezan
2
1
2019
Skin Lightening and Social Capital: The Cultural Conceptions of Agency
Nancy Wong , Anjala S. Krishen
118
1
2019
A broad overview of interactive digital marketing: A bibliometric network analysis
Yogesh K. Dwivedi , Anjala S. Krishen , K. Satheesh Kumar , N. Bindu
Journal of Business Research 131 183 -195
105
2021
A tribute to our heroes and thoughts about collaborative relationships
Anjala S. Krishen , Maria Petrescu
Journal of Marketing Analytics 9 ( 2) 81 -82
2021
Catch It If You Can How Contagious Motivation Improves Group Projects and Course Satisfaction
Anjala S. Krishen
Journal of Marketing Education 35 ( 3) 220 -230
17
2013
The Story Only Few Can Tell: Exploring the Disproportionately Gendered Professoriate in Business Schools:
Anjala S. Krishen , Michael T. Lee , Robyn L. Raschke
Journal of Marketing Education 42 ( 1) 7 -22
2
2020
First impressions count: exploring the importance of website categorisation
Anjala S. Krishen
Journal of Computer Applications in Technology 47 ( 1) 32 -43
2013
Application of optimal control theory in marketing: What is the optimal number of choices on a shopping website?
Reza Kheirandish , Anjala S. Krishen , Pushkin Kachroo
Journal of Computer Applications in Technology 34 ( 3) 207 -215
5
2009
Improving consumer quality-efficiency by using simple adaptive feedback in a choice setting
Anjala S. Krishen , Kent Nakamoto
Journal of Computer Applications in Technology 34 ( 3) 155 -164
8
2009
Setting the future of digital and social media marketing research: Perspectives and research propositions
Yogesh K. Dwivedi , Elvira Ismagilova , D. Laurie Hughes , Jamie Carlson
International Journal of Information Management 102168
897
2020
The Role of Ownership in Managing Interfirm Opportunism: A Dyadic Study
James R. Brown , Anjala S. Krishen , Chekitan S. Dev
Journal of Marketing Channels 21 ( 1) 31 -42
10
2014
Exploring the Use of Virtual World Technology for Idea-Generation Tasks
Jennifer A. Nicholson , Darren B. Nicholson , Patrick Coyle , Andrew Hardin
International Journal of e-Collaboration 10 ( 3) 44 -62
2
2014
A combinatorial optimization based sample identification method for group comparisons
Robyn L. Raschke , Anjala S. Krishen , Pushkin Kachroo , Pankaj Maheshwari
Journal of Business Research 66 ( 9) 1267 -1271
13
2013
Do opposites attract? Understanding opposition in promotion
Anjala S. Krishen , Pamela Miles Homer
Journal of Business Research 65 ( 8) 1144 -1151
10
2012
Easy to please or hard to impress: Elucidating consumers' innate satisfaction
Nadia Pomirleanu , Pavan Rao Chennamaneni , Anjala S. Krishen
Journal of Business Research 69 ( 5) 1914 -1918
6
2016
Pushkin Kachroo Orie Berezan Shaurya Agarwal Michael LaTour Han-fen Hu Angeline Close Scheinbaum Carola Raab Kent Nakamoto Debra Zahay M. Joseph Sirgy Pamela Miles Homer, Pamela M. Homer Weiguo Fan, Patrick Fan France Belanger Ludwig Christian Schaupp Lauren I. Labrecque Pankaj Maheshwari Chekitan S. Dev, Ph.D. Nadia Pomirleanu Paul M. Herr