Michael R. Hyman

机构: President, Institute for Marketing Futurology and Philosophy

每年引用次数

引用次数

引用: 6,159

H-指数: 42

I10-指数 : 91

出版物: 289

A prospectus on marketing futurology

Michael Richard Hyman , Alena Kostyk
European Journal of Marketing 53 ( 8) 1485 -1503

10

2019

Methods for evaluating and selecting the most descriptive discriminant variables in business and economics research

George Martin Zinkhan , Michael Richard Hyman
Working Paper, University of Houston

1

1987

Marketing Success and the Puritan Legacy

Michael Richard Hyman , Richard Tansey
SWMA Conference Proceedings 72 -82

1994

Guest editorial: A prospectus on marketing futurology

Michael Richard Hyman , Alena Kostyk
European Journal of Marketing 53 ( 8) 1485 -1503

10

2019

General theory and the realism versus relativism debates

Mark Tadajewski , John O'Shaughnessy , Michael Richard Hyman
(No Title)

Alternative and multiple paradigms

Mark Tadajewski , John O'Shaughnessy , Michael Richard Hyman
(No Title)

Rethinking concepts

Mark Tadajewski , John O'Shaughnessy , Michael Richard Hyman
(No Title)

Consumer studies

Mark Tadajewski , John O'Shaughnessy , Michael Richard Hyman
(No Title)

Historical and philosophical overview

Mark Tadajewski , John O'Shaughnessy , Michael Richard Hyman
(No Title)

Promotions as Coopetition in the Soft Drink Industry

Michael R. Hyman , William K. Meade , Larry Blank
Academy of Marketing Studies Journal 13 ( 1) 105

10

2009

E-tail atmospherics: A critique of the literature and model extension

Pookie Sautter , Michael R. Hyman , Vaidotas Lukosius
Journal of Electronic Commerce Research 5 14 -24

196

2004

A Critique and Revision of the Multidimensional Ethics Scale

Michael R. Hyman
Journal of Empirical Generalisations in Marketing Science 1 ( 1)

25

1996

Surveytainment: a possible solution to declining survey data quality

Michael R. Hyman , Alena Kostyk , Wenkai Zhou
Society for Marketing Advance

2016

A Macromarketing Prescription for Covid-19: Solidarity and Care Ethics

Haseeb A. Shabbir , Michael R. Hyman , Alena Kostyk
Journal of Macromarketing 41 ( 2) 02761467211001544

1

2021

On Foundations Research in the Social Sciences

Robert Boyd Skipper , Michael R. Hyman ,
International Journal of Applied Philosophy 10 ( 1) 23 -38

3

1995

Advertising: Questioning Common Complaints

Michael R Hyman , Robert Skipper ,
Business Ethics: A European Review 2 ( 2) 87 -93

2

1993

A Dual-Process Model of Cheating Intentions:

Jeremy J. Sierra , Michael R. Hyman
Journal of Marketing Education 28 ( 3) 193 -204

33

2006

Common Practices in Destination Website Design

Cuauhtemoc Luna-Nevarez , Michael R. Hyman
Journal of Destination Marketing and Management 1 ( 1) 94 -106

243

2012

Deconstructing Subtle Racist Imagery in Television Ads

Haseeb A. Shabbir , Michael R. Hyman , Jon Reast , Dayananda Palihawadana
Journal of Business Ethics 123 ( 3) 421 -436

30

2014

Anti-consumption: An overview and research agenda

Michael S.W. Lee , Karen V. Fernandez , Michael R. Hyman
Journal of Business Research 62 ( 2) 145 -147

312

2009

marketing theory

philosophy of science

survey research