Lilit Baghdasaryan , Shona Bettany , Bogdan-Florin Mihaila
Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) 21 401 -413
Marjaana Makela , Shona Bettany , Lorna Stevens
Consumer Culture Theory Conference 2017
Shona Bettany
Assembling Consumption: Researching actors, networks and markets 187 -187
Shona Bettany
Annual Macromarketing Conference 478 -478
Shona Bettany , Ben Kerrane
Annual Macromarketing Conference 416 -416
Ioanna Nikolaou , Shona Bettany
ACR European Advances
Andreas Chatzidakis , Pauline Maclaran , Alan Bradshaw , Shona Bettany
ACR European Advances
Shona Bettany , Ioanna Nicolau
European Advances in Consumer Research
Shona Bettany
Critical Marketing: Defining the Field 69 -69
Shona Bettany
EURAM Conference 2005
Shona Bettany , A Chapman , S Bloxham
BEST LTSN conference. Reflection on teaching: the impact on learning
Shona Bettany
9th International Colloquium in Relationship Marketing
George Long , Margaret K Hogg , Shona Bettany , Penelope Eccles
1st Critical Management Studies Conference UMIST
Shona Bettany , Helen Woodruffe-Burton
1st Critical Management Studies Conference UMIST
Shona Bettany
Routledge 187 -197
S Bettany , H R Woodruffe-Burton
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A Rieple , L Baghdasaryan , S Bettany , R West
ICCMI
L Baghdasaryan , S Bettany , R West , A Rieple
CCT2016 Lille
L Baghdasaryan , S Bettany , R West , A Rieple
3rd International Conference on Contemporary Marketing Issues (ICCMI2015)
S Bettany , H Woodruffe-Burton
European Advances in Consumer Research 8 475 -476