Christian Schlereth
机构: Professor at the Chair of Digital Marketing; WHU
每年引用次数
引用次数
引用: 831
H-指数: 16
I10-指数 : 20
出版物: 52
A Comparison of Nonlinear Pricing Preference Models for Digital Services
Christian Schlereth
international conference on information systems
2013
Profit Maximising Contract Plans For Cloud Computing Services
Christian Schlereth , Siham El Kihal
european conference on information systems 69
2
2013
PRICE COMPARISON FOR INFRASTRUCTURE-AS-A-SERVICE
Bernd Skiera , Christian Schlereth , El Kihal Siham
european conference on information systems 161
20
2012
Nursing without caring? : a discrete choice experiment about job characteristics of German surgical technologist trainees
Christian Schlereth , Christian Hagist , Alistair McGuire , Katharina Maria Saunders
Research Papers in Economics
2019
Sample-based longitudinal discrete choice experiments: preferences for electric vehicles over time
Christian Schlereth , Oliver Hinz , Katharina Keller
Journal of the Academy of Marketing Science 49 ( 3) 482 -500
2021
DISE: Dynamic Intelligent Survey Engine
Christian Schlereth , Bernd Skiera
Quantitative Marketing and Marketing Management 225 -243
35
2012
Two New Features in Discrete Choice Experiments to Improve Willingness-to-Pay Estimation That Result in SDR and SADR: Separated Adaptive Dual Response
Christian Schlereth , Bernd Skiera
Management Science 63 ( 3) 829 -842
13
2017
Optimization and analysis of the profitability of tariff structures with two-part tariffs
Christian Schlereth , Tanja Stepanchuk , Bernd Skiera
European Journal of Operational Research 206 ( 3) 691 -701
32
2010
Bluffs, Lies, and Consequences: A Reconceptualization of Bluffing in Buyer–Supplier Negotiations
Lutz Kaufmann , Joerg Rottenburger , Craig R. Carter , Christian Schlereth
Journal of Supply Chain Management 54 ( 2) 49 -70
11
2018
Schnelle und einfache Messung von Bedeutungsgewichten mit der Restricted-Click-Stream Analyse: Ein Vergleich mit etablierten Präferenzmessmethoden
Fabian Schulz , Christian Schlereth
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung 66 ( 8) 630 -657
4
2014
Schätzung von Zahlungsbereitschaftsintervallen mit der Choice-Based Conjoint-Analyse
Christian Schlereth , Bernd Skiera
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung 61 ( 8) 838 -856
7
2009
Measurement of consumer preferences for bucket pricing plans with different service attributes
Christian Schlereth , Bernd Skiera
International Journal of Research in Marketing 29 ( 2) 167 -180
32
2012
Advance payment systems: Paying too much today and being satisfied tomorrow
Fabian Schulz , Christian Schlereth , Nina Mazar , Bernd Skiera
International Journal of Research in Marketing 32 ( 3) 238 -250
10
2015
Measuring Consumers' Preferences for Metered Pricing of Services:
Christian Schlereth , Bernd Skiera , Agnieszka Wolk
Journal of Service Research 14 ( 4) 443 -459
39
2011
Pricing Metrics and the Importance of Minimum and Billing Increments
Bernd Skiera , Christian Schlereth , Sebastian Oetzel
Journal of Service Research 23 ( 3) 321 -336
1
2020
Using discrete choice experiments to estimate willingness-to-pay intervals
Christian Schlereth , Christine Eckert , Bernd Skiera
Marketing Letters 23 ( 3) 761 -776
25
2012
Optimal Product-Sampling Strategies in Social Networks: How Many and Whom to Target?
Christian Schlereth , Christian Barrot , Bernd Skiera , Carsten Takac
International Journal of Electronic Commerce 18 ( 1) 45 -72
22
2013
Predicting Tie Strength with Ego Network Structures
Simon Stolz , Christian Schlereth
Journal of Interactive Marketing 54 40 -52
17
2021
Pricing plans for a financial advisory service
Christian Schlereth
European Journal of Marketing 48 ( 3) 595 -616
4
2014
Fostering the adoption of electric vehicles by providing complementary mobility services: a two-step approach using Best–Worst Scaling and Dual Response
Oliver Hinz , Christian Schlereth , Wenyan Zhou
Journal of Business Economics 85 ( 8) 921 -951
21
2015