On addressing the dual and embedded nature of business and the route towards corporate sustainability

摘要: Abstract This article argues for greater attention to be paid the dual and embedded nature of business. We propose that a more inclusive systemic perspective is needed challenge speeding up application ‘inclusive’ corporate sustainability. The key question how an on-going upward dynamic transformative learning cycles can achieved in practice. current practice implementing sustainability management systems, identifying performance indicators, reporting on policies outcomes has strong focus physical dynamics companies (in good cases) their value chain. In many cases three dimensions issues, time place are only addressed partially. argue academic community needs pay retro- prospective social intervention dynamics, introducing checks assumed effects interventions. order achieve balanced we need link levels achievement goals strongly with (self-) assessment firms societal system.