作者: Robert E. Bond
DOI:
关键词: Franchise 、 Public relations 、 Directory 、 Marketing 、 Engineering
摘要: Now in its sixth edition, this completely updated guide provides over 3,000 franchising opportunities divided into 47 distinct categories. It includes more than 1,000 detailed profiles based on a 44-point questionnaire and supplemental directory of another 2,000 franchisors.