Chapter 10 Price discrimination

摘要: 4. Summary As we indicated at the beginning of this chapter, price discrimination is a ubiquitous phenomenon. Nearly all firms with market power attempt to engage in some type discrimination. Thus, analysis forms that can take and effects on economic welfare are very important aspect study industrial organization. In survey have seen insights offered by theory However, much work remains be done. For example, marketing behavior retail level still its infancy. Retail use variety devices — sales, coupons, matching offers, promotions, so apparently enhance sales. The literature has examined individual firm choices such promotional tools. But what ultimate effect promotions structure performance equilibrium? What kinds serve represent deadweight loss? One particularly interesting set questions area received little attention concerns computational costs involved using complex post-deregulation airline industry United States, airlines taken pricing schemes. Finding most inexpensive feasible fight may involve considerable expenditure time effort. consequences sort discrimination? Do appropriately into account externality imposed their customers? Even more prosaic case public utilities, schedules become households often make “wrong” choice telephone service or electricity use. Questions simplicity ease-of-use not hitherto played role positive normative Perhaps will as fruitful investigation future studies