The pros and cons of masked priming.

摘要: Masked priming paradigms offer the promise of tapping automatic, strategy-free lexical processing, as evidenced by lack expectancy disconfirmation effects, and proportionality effects in semantic experiments. But several recent findings suggest may be prelexical. These concern nonword decision naming, mixed-case presentation on priming, dependence nature distractors decision, suggesting possible strategy effects. The theory underlying each these is discussed, alternative explanations are developed that do not preclude a basis for masked