Market Knowledge, Diversification and Export Expansion

作者: Jean-Emile Denis , Daniel Depelteau

DOI: 10.1057/PALGRAVE.JIBS.8490460

关键词: EconomicsIndustrial organizationDiversification (marketing strategy)Economic systemPublic informationBusiness transactionsInternational businessManufacturing firmsOrganizational cultureManagement of Technology and InnovationStrategy and ManagementEconomics and EconometricsGeneral Business, Management and AccountingBusiness and International Management

摘要: The research focuses on the export expansion process of small and middle-sized manufacturing firms some its correlates: diversification geographical market distribution, means acquiring information modes international distribution. study reveals overwhelming influence acquired from business transactions as opposed to reliance private or public services. impact nature is confirmed. Policy implications are suggested.

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