The Role of Social Media in International Tourist’s Decision Making

摘要: Recent crises have highlighted the increasingly important role of social media in crisis communications. Attention has been given to residents’ use during a crisis; however, there is lack research which focuses on factors that influence tourists’ crisis. Understanding these can practical implications for destinations Thus, purpose this study was investigate whether internal, travel-related, and demographic affect likelihood seek information if were occur while traveling. Linear regression revealed countries origin India, Brazil, Australia, South Korea; age group 31–40; past international travel experience; perceptions crime, natural disasters, disease, financial, equipment failure, weather, cultural barriers, political risk positively associated with using event travel.