Novelty vs. Familiarity Principles in Preference Decisions: Task-Context of Past Experience Matters.

作者: Hsin-I Liao , Su-Ling Yeh , Shinsuke Shimojo

DOI: 10.3389/FPSYG.2011.00043

关键词:

摘要: Our preferences are shaped by past experience in many ways, but a systematic understanding of the factors is yet to be achieved. For example, studies of the mere …

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