Źródła informacji wykorzystywane w poszukiwaniu zagranicznych partnerów biznesowych a postrzeganie barier w nawiązywaniu współpracy międzynarodowej

作者: Lidia Danik

DOI: 10.17951/H.2015.49.3.39

关键词:

摘要: The aim of the paper is to analyze relationship between perception barriers in establishing an international cooperation and information sources applied while looking for foreign partners. presents results study on 278 Polish exporters importers cooperating with partners from China Germany. companies were divided two clusters differing analysis revealed that these differ only a modest extent regarding find a foreign partner. However, significant differences way verifying partner’s reliability shown. This effect did not depend country origin.

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