Envisioning a sustainable consumption future

摘要: The purpose of this study is to understand what a sustainable future would look like and the nature changes needed achieve it. Continued reliance on economic growth meet demands growing population unsustainable comes at an unacceptable social environmental cost. Given these increasing demands, radical present practices production consumption are enable future.,To address projective technique backcasting was used in pilot explore student visions future. An integrative framework comprising housing, clothing, travel, leisure food provided structure for six focus group discussions.,Thematic analysis identified three key characteristics future, namely, efficiency, sharing community critical elements, role government, education technology, necessary its achievement.,Demonstrating usefulness will encourage application wider range contexts with broader participants. vision provides blueprint that identifies nature, basis upon which decisions it can be made.,The research introduces demonstrates when dealing complex problems, where there need change status quo not sustainable. Unexpectedly, results suggest commitment prosocial values, collaborative experience, collective action importance community. Research implications demonstrating made.