Estimating Sales for Retail Centers: An Application of the Poisson Gravity Model

作者: Joseph Terza , Hugh Nourse , Ason Okoruwa

DOI: 10.1080/10835547.1994.12090741

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摘要: The projection of total retail sales for a shopping center development is critical importance in its valuation, the making investment decisions by investors, and to merchants wh...

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