A Product Development Course as a Pedagogical Setting for Multidisciplinary Professional Learning
作者： Kari Kosonen , Hanni Muukkonen , Minna Lakkala , Sami Paavola
DOI: 10.1007/978-94-6209-004-0_10
关键词:
摘要: New product development (NPD) is a relatively recent discipline that concerns the management of new introductions (Lantos, Brady & McCaskey, 2009). Over years, it has motivated pedagogical innovation in training professionals (Ettlie, 2002; Lovejoy Srinivasan, Pun, Yam Sun, 2003; Shekar, 2007; Silvester, Durgee, McDermott Veryzer, 2002). However, according to Lantos, and McCaskey (2009), only nine percent 407 institutions with undergraduate business programs USA included their study offered NPD courses.
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