Scenario Planning: China's Airline Industry in 2019

摘要: INTRODUCTION airline industry and then to imagine what the A preliminary analysis of in context would look like each four general identified two major criteria affecting scenarios 10 years from now. Expert 1 is development owner a hospitality consultancy company China. These were: previously had position flight catering director South East Asian airline. • which business model (that is, full-service He has lived worked for more than 20 network carrier or low-cost carrier) China Hong Kong. 2 dominate future, head in-flight services an international rate passenger growth negative British airline, who before this was fast). national also spent several Beijing The derived these 3 academic whose research concentrates