How Critical is a Good Location to a Regional Shopping Center

作者: Mark J Eppli , James D Shilling

DOI: 10.1080/10835547.1996.12090840

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摘要: The goal of this paper is to empirically measure the consumer utility trade-off between store location (i.e., distance a shopping center) and retail agglomeration in regional centers. Using Lakshmanan Hansen expenditure model, our findings reveal that specification surprisingly little importance explaining sales. Conversely, economies were significant patronage at implication these results smaller centers may be dominated by large super-regional with one or two anchor unable compete larger, many-anchored

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