作者: Gaston Fornes , Alvaro Mendez
DOI: 10.1007/978-3-319-66721-8_6
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摘要: The ‘translatinas’ or ‘multilatinas’ are companies based in a Latin American state with value-added activities outside their country of origin (Cuervo-Cazurra, 2010; ECLAC, 2006). Although they not new phenomenon, for example Alpargatas, Bunge and Born, SIAM Di Tella from Argentina established foreign subsidiaries the first part twentieth century, multilatinas started to gain presence weight mainly last decade alongside increases net outward FDI home countries. In fact, acknowledging growing importance, New York Times 2007 published that ‘the “multi-Latinas” aggressive, resourceful enterprises developing byproduct market liberalization swept economies 1990s. But broadening reach through United States rest world – simmering below surface years is beginning turn heads’ (Krauss, 2007).