A revised behavioral model of consumer durable demand

作者: Russell S. Winer

DOI: 10.1016/0167-4870(85)90020-0

关键词: Durable goodBehavioral modelingProduct (category theory)InterdependenceConsumer confidence indexConsumer demandEconomicsMarketing

摘要: Abstract A general model of consumer demand for durable goods has recently been proposed by Pickering (1978,1981). Of particular note is the use expectations both personal financial and economic conditions to capture consumer's willingness buy. However, it argued first that these two have Jointly interdependent rather than unique contributions confidence. In addition, concept should be extended specific product attributes as well. Pickering's subsequently revised incorporate conceptual modifications.

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