Sell more for less or less for more? The role of transparency in consumer response to upcycled food products
作者： Jessica Aschemann-Witzel , Anne O. Peschel
DOI: 10.1016/J.JCLEPRO.2020.122884
关键词:
摘要: … Our results offer a better decision basis for companies having to manage the degree and type of transparency provided to consumers. The results showcase the complexity of business …
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sci-hub.st 参考文章(83)
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