What Determines Buyer‐Seller Relationship Quality? An Investigation from the Buyer's Perspective
作者： Amy L. Parsons
DOI: 10.1111/J.1745-493X.2002.TB00124.X
关键词:
摘要: … contribute to the quality of a buyerseller relationship. Relationship quality has two dimensions in this study, trust and satisfaction, as in prior research on relationship quality (Crosby, …
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