Using mass media within health‐promoting practice: a nursing perspective

摘要: For some time health professionals have recognized the growing importance of utilizing mass media strategies as part their health-promoting practice. The ever-evolving climate technology and increasing reliance on communications has further reinforced position initiatives. enormous potential for resources to reach certain audiences influence health-related behaviours become particularly well established. Despite these facts, however, it is argued that nursing profession been less than pro-active in acknowledging, accommodating adopting such practices. Consequently, incorporation initiatives into nursing's health-promotional role remains an elusive exercise. maintenance a position, claimed, potentially damaging whole. In light this state affairs, paper seeks review literature surrounding nature processes strategies, relevance promotion nursing, how they are currently utilized can be incorporated conclusion, should seek more active user communication/media technology--especially relation its