Sharon E Beatty
机构: Professor Emerita, Marketing, University of Alabama
每年引用次数
引用次数
引用: 39,839
H-指数: 65
I10-指数 : 100
出版物: 141
Anticipating a service experience
Mary P. Harrison , Sharon E. Beatty
Journal of Business Research 64 ( 6) 579 -585
6
2011
Congruity's role in website attitude formation
Sijun Wang , Sharon E. Beatty , David L. Mothersbaugh
Journal of Business Research 62 ( 6) 609 -615
59
2009
Reflections on discriminant validity: Reexamining the Bove et al. (2009) findings
Edward Shiu , Simon J. Pervan , Liliana L. Bove , Sharon E. Beatty
Journal of Business Research 64 ( 5) 497 -500
34
2011
Factors affecting couples' decisions to jointly shop
Junsang Lim , Sharon E. Beatty
Journal of Business Research 64 ( 7) 774 -781
16
2011
Emotions, store-environmental cues, store-choice criteria, and marketing outcomes
Gianfranco Walsh , Edward Shiu , Louise M. Hassan , Nina Michaelidou
Journal of Business Research 64 ( 7) 737 -744
336
2011
A model of adolescents' online consumer self-efficacy (OCSE)
William W. Hill , Sharon E. Beatty
Journal of Business Research 64 ( 10) 1025 -1033
38
2011
Culture and age as moderators in the corporate reputation and loyalty relationship.
Boris Bartikowski , Gianfranco Walsh , Sharon E. Beatty
Journal of Business Research 64 ( 9) 966 -972
85
2011
The Effect of Online versus Offline Retailer-Brand Image Incongruity on the Flow Experience
V. Myles Landers , Sharon E. Beatty , Sijun Wang , David L. Mothersbaugh
The Journal of Marketing Theory and Practice 23 ( 4) 370 -387
22
2015
Social Store Identity and Adolescent Females’ Store Attitudes and Behaviors
Sharon E. Beatty , Alexa M. Givan , George R. Franke , Kristy E. Reynolds
The Journal of Marketing Theory and Practice 23 ( 1) 38 -56
8
2015
Employees’ Emotional Reactions to Customer Deal Requests
Stephanie T. Gillison , William Magnus Northington , Sharon E. Beatty
The Journal of Marketing Theory and Practice 24 ( 2) 147 -165
5
2016
Shopper Deal Seeking Across Channels: An Updated View
Stephanie T. Gillison , William Magnus Northington , Sharon E. Beatty , Julian M. Arnold
The Journal of Marketing Theory and Practice 27 ( 2) 123 -139
3
2019
Subliminal Stimulation: Some New Data and Interpretation
Sharon E. Beatty , Del I. Hawkins
Journal of Advertising 18 ( 3) 4 -8
29
1989
Book Review: Keeping Customers:
George M. Zinkhan , Sharon E. Beatty
Journal of Marketing 58 ( 2) 124 -125
1
1994
Personal values and gift-giving behaviors: A study across cultures
Sharon E. Beatty , Lynn R. Kahle , Pamela Homer
Journal of Business Research 22 ( 2) 149 -157
123
1991
The involvement—commitment model: Theory and implications
Sharon E. Beatty , Pamela Homer , Lynn R. Kahle
Journal of Business Research 16 ( 2) 149 -167
391
1988
Impact of customer-based corporate reputation on non-monetary and monetary outcomes: the roles of commitment and service context risk
Gianfranco Walsh , Boris Bartikowski , Sharon E. Beatty
British Journal of Management 25 ( 2) 166 -185
106
2014
A Generalized Multidimensional Scale for Measuring Customer Engagement
Shiri D. Vivek , Sharon E. Beatty , Vivek Dalela , Robert M. Morgan
The Journal of Marketing Theory and Practice 22 ( 4) 401 -420
223
2014
Understanding Customer Bargaining in Retail Stores: A Customer Perspective
Stephanie T. Gillison , William Magnus Northington , Sharon E. Beatty
The Journal of Marketing Theory and Practice 22 ( 2) 151 -168
10
2014
Feeling The Urge: Affect in Impulsive and Compulsive Buying
Richard L. Flight , Melissa Markley Rountree , Sharon E. Beatty
The Journal of Marketing Theory and Practice 20 ( 4) 453 -466
160
2012
Why Customers Feel Locked Into Relationships: Using Qualitative Research to Uncover The Lock-in Factors
Mary P. Harrison , Sharon E. Beatty , Kristy E. Reynolds , Stephanie M. Noble
The Journal of Marketing Theory and Practice 20 ( 4) 391 -406
32
2012
Lynn Kahle Michael A. Jones Shiri Vivek Pamela Miles Homer, Pamela M. Homer Sijun Wang Edward M K Shiu Robert M. Morgan William Northington William Foxx Shekhar Misra Jim Coleman Salil Talpade Stephanie Gillison Deborah Spake Vivek Dalela Liliana L. Bove Simon Pervan William W. Hill, II Christina Kwai Choi Lee Jaebeom Suh